Social & Digital Content Creator

OVERVIEW

The Social & Digital Content Creator creates, publishes, and amplifies multimedia storytelling that connects audiences to films, filmmakers, and film culture—always working to advance SFFILM’s four strategic content pillars: deepening film appreciation, responding to pop-culture moments, activating festival/awards season attention, and driving conversion for SFFILM events, programs, and sponsors. Reporting to the Digital Content Manager (and collaborating closely with the Digital Marketing Manager and Communications team), this role blends creative production, social strategy, and technical execution. Bay Area–based candidates are required for weekly in-office time and event coverage.

This is a seasonal, full-time (40 hrs/wk) position starting as soon as possible in October and ending Thu, Dec 18, 2025. This position is paid at the exempt rate of $1320 per week and will require evening and weekend availability during some event weeks. Application review begins September 26, 2025 and will be rolling after that.
Applications must include links to portfolio or an overview of content work that includes links to social accounts, video, writing, or campaign work. Internships/personal projects are acceptable.

RESPONSIBILITIES

Overview

• Execute against content briefs and campaign workplans that map directly to SFFILM’s content pillars and measurable goals (engagement, awareness, ticket sales, membership, sponsor KPIs)
• Support the maintenance of the integrated editorial & social calendar; surface timely ideas that balance evergreen film-appreciation content with time-sensitive pop-culture and festival beat coverage
• Coordinate across Marketing, Press, Guest Services, and Artist Development to align messaging, assets, and approvals
• Adhere to project budgets, schedules, and approval workflows
• Support integration of web, email, and social campaigns (content, timing, tracking)

Multimedia Production

• Shoot and edit short-form video and audio pieces for social and web (interviews, trailers, Reels, clips, podcasts)
• Create simple graphics, GIFs, and motion assets; source/curate photography and archival materials
• Produce pre-production materials (storyboards, shot lists) and support post-production workflows; organize and archive assets for reuse

Social & Audience Engagement

• Produce daily social content (copy + assets) tailored to platform and pillar objective
• Publish across Instagram, Facebook, LinkedIn, YouTube, TikTok and other priority channels
• Collaborate with Digital Content Manager on influencer strategy to reach beyond SFFILM’s core audience
• Be the primary Community Manager in social media DM’s as part of audience engagement strategy
• Monitor channels, engage community, reshare user content, and triage basic customer queries
• Capture live event coverage (photo, short video, commentary) as assigned
• Collaborate with the Digital Marketing Manager on sponsor integrations and paid content strategies

Compliance, Operations & Reporting

• Ensure legal compliance for publishing: credits, clearances, copyright, privacy, and press/guest material workflows
• Adhere to best quality control practices
• Help launch and populate festival guest and press portals with toolkits and content as needed.
• Prepare regular social analytics reports and a final wrap report summarizing campaign performance and learnings

Qualifications

• 3–5 years’ experience in digital content production, social media, or digital marketing (including internships/freelance)
• Strong writing, editing, and storytelling skills
• Keen editorial judgment
• Practical experience shooting and editing short video (Adobe Premiere Pro, DaVinci Resolve, or similar)
• Familiarity with graphic tools (Photoshop, Canva); confident mobile phone photo/video skills
• Experience publishing in a CMS (WordPress preferred); basic SEO and analytics literacy
• Comfortable working quickly on time-sensitive content while preserving accuracy and brand standards
• Excellent organization, communication, and cross-team collaboration skills
• Portfolio required (links to social accounts, video, writing, or campaign work — internships/personal projects acceptable)
• Passion for film and cultural fluency across music, fashion, art, sports, politics, and activism
• Ability to work nights/weekends for events as scheduled
• Preferred tools/experience: WordPress, Google Analytics, UTMs, MailChimp, Basecamp, Adobe Creative Suite, FileMaker or similar database experience.

ABOUT SFFILM

For nearly 70 years, SFFILM has been transforming the world through the creativity and inspiration of film. As the Bay Area’s premier film institution since 1957, SFFILM cultivates an enduring and vibrant film culture, expertly connecting singular storytellers with passionate audiences. With world-class festivals, accessible education, and robust filmmaker support, SFFILM champions cinema as a force for connection, creativity, and change. Our annual public film festivals include the San Francisco International Film Festival and Doc Stories. The SFFILM Presents series and Family programming give Bay Area audiences early, exclusive access to film events all year. SFFILM’s youth Education program empowers over 15,000 local students and educators with learning opportunities that foster media literacy, global citizenship, and a lifelong love of movies. And SFFILM propels the careers of independent filmmakers from the Bay Area and beyond through vital grants, residencies, and diverse creative development services in our Artist Development initiative.